Boxfit UK: Sports Relief Interview
Interviews / Apr 23, 2018
Boxfit UK were delighted to have been invited by the BBC to create the celebrity boxing kits for the 2018 Sports Relief Celebrity Boxing, as shown on BBC One.
The kit, supplied by Boxfit UK, was created by the talented Suzi Wong who designs custom boxing shorts and fight wear for amateur and professional boxers worldwide.
Ken Mills, owner of Boxfit UK, met with the celebrity boxers to understand what they wanted from the designs, before Suzi Wong made the kits ready for filming and for in the ring.
Learn about the design process and the inspirations behind the Sports Relief Kits from Ken himself:
Q: It must have been exciting to create a kit for Sports Relief. What was your creative process to designing them?
I met and discussed colour schemes with each of the individual celebrities involved, together we selected a scheme along with materials that would work for their particular style and taste. The women’s kits had a more feminine and curved design, whereas the men’s were more traditional boxing kits, with a different colour for each boxer.
I spent a day with them in the gym measuring them up and creating designs. We also discussed their fighting names which some became important parts for the kits.
Q: Did you have a specific brief for the project?
The colours for each fighter had to be different for it to work and as per the England Boxing rules but we could choose based on what looked good and would work. Spencer Matthews knew he wanted gold and was ecstatic when presented with the kit, complete with custom made gold boots!
We also wanted to incorporate names and careers of the celebrities in the designs. For example, Wayne Bridge became BBB as we took inspiration from Triple G, or GGG, who is big in America, and we went with a blue colour scheme as he’s a former Chelsea FC player.
Q: How did you choose the colours/materials for the kits?
This was as simple and looking at each boxer, talking with them, and deciding what was best on a case by case basis. We essentially went through the process as we would with a professional boxer.
Q: How many revisions did the kit go through?
I’m pleased to say we didn’t go through any kit revisions. The BBC and everyone were very happy with the first designs, so we were able to make them within a quick turnaround.
Q: Did any of the celebrities have any special requests or requirements?
Just that each of their kits featured their chosen names, which is normal for any boxer. We completed their waistbands to display their custom names:
Wayne Bridge as ‘BBB’
He decided his name, based off of his surname and the name of boxer GGG.
Spencer Matthews as ‘THE DISPENCER’
He had already decided his name in advance and this worked well with the gold design.
Vanessa White as ‘LOW KEY V’
She knew that she wanted her fight name to include reference to her name ‘Vanessa’, so we created ‘Low Key V’.
Hannah Spearritt as ‘HANNAH’
Hannah asked for a specific style of graffiti typeface which we specially commissioned.
Helen Skelton as ‘SKELTON’
Simply went with her surname for the design.
Camilla Thurlow as ‘CAMILLA’
Camilla pitched her own colour schemes which we included in the design.
Q: How long did it take from designing the kits to having them created?
The process from design to completion was three weeks in total.
Q: Did you watch the fights?
Of course I did! I thought the training that went into it for each of them really paid off.
Q: What’s your next big project?
We’ll be working on Adidas custom gloves with the Adidas team, giving our clients even more choice in how their gloves look and how they can match their kit. Think Nike ID for boxing gloves!
Q: For any boxer looking to invest in custom clothing, what would be your top tip if they’re unsure of what they want?
Definitely take the time to view other people’s kits online or at matches and see what styles and designs you like. We can then take care of the rest when we know what you’re leaning towards.
If this has got you inspired to get your own custom boxing clothing, see what Boxfit UK can do here.